Advertising in Air India

Key Insights

Average Seats in a Flight

180

Monthly Passangers

2.6M

Airport Type

Domestic

Categories

Airline

Top Choice

E-Boarding Pass

E-Boarding Pass & E-Ticket

Advertisements will be displayed on the E-Boarding Passes and Tickets of IndiGo Airlines.

Base Rate

₹ 4.125 Per Passenger

seat back

Seat Back Branding

Seat Back Branding is displayed on the meal tray installed behind the seats. Branding will be done in approx 170-180 seats available.

Base Rate

₹ 3,00,000 Per Aircraft

PREMIUM
Inflight Announcement

Inflight Announcement

Make your brand heard with inflight announcements during the journey.

Base Rate

₹ 16,55,000 Per Month

Media Demographics & Analytics

User Reach & Demographics

Passenger in % - Gender Distribution

Male 30% | Female 70%

Passenger in % - Travel Purpose

Business 75% | Leisure 25%

Passenger - Age Distribution (%)

Below 20 - 8%

21-35 - 27%

36-45 - 35%

46-50 - 20%

Above 60 - 10%

Passenger - NCCS (Income %)

Less 5 Lacs - 5%

5-12 Lacs - 25%

13-20 Lacs - 28%

21-28 Lacs - 34%

Above 28 Lacs - 8%

Passenger - Other Profiling (%)

Salaried - 24%

SME - 29%

PSU - 14%

Government - 10%

Others - 23%

Air India Advertising Cost
Advertising Option TMA Offer
Seat Back Branding ₹ 2,95,000 Per Aircraft Per Month
E-Boarding Pass & E-Ticket ₹ 3.75 Per Passenger
Inflight Announcement ₹ 15,00,000 Per Month

Air India Advertisement

Reach the Skies with Strategic Airline Branding In a world where attention is the most valuable currency, Air India Advertising has emerged as a powerful tool to engage a high-value audience. At Idroid Becance Advertising Agency, we help brands harness the full potential of airline advertising to deliver impactful campaigns with lasting impressions.
Whether you're launching a new product, building brand awareness, or reinforcing customer trust, advertising with Air India ensures your message flies directly into the minds of affluent, decision-making travelers


Why Air India Advertising Works?

Air India, recognized as India's national airline, serves a rich tapestry of travelers, including corporate executives, families embarking on vacations, entrepreneurs, and affluent tourists. Here’s why advertising with Air India can be a transformative strategy for brands:

Captive & Receptive Audience
When passengers are in transit—waiting at the airport, flying high above, or relaxing in transit lounges—their focus is naturally drawn to advertisements.
Premium Brand Perception
Advertising through Air India not only places brands in a prestigious context but also aligns them with the Air India airline's reputation for quality and service.


Long Dwell Time Equals High Recal

Throughout the Air India travel experience—from check-in processes and boarding to in-flight hours and, finally, landing—brands have multiple opportunities to connect with their audience.


Wider Geographic & Demographic Reach

Air India’s extensive domestic and international flight routes enable brands to reach a diverse array of consumers.
Whether targeting local travelers or global tourists, advertising with Air India provides a unique channel to connect with various demographics on a grand scale, expanding your brand’s visibility and influence across different markets.


Media Options in Air India Advertising

Idroid Becance offers a diverse array of Air India Advertising formats tailored to meet the specific needs of brands looking to maximize their impact in the travel sector.
The Air India Advertising solutions available at Idroid Becance can effectively enhance brand visibility and engage travelers at various touchpoints throughout their flight experience.
One of the standout offerings is the In-flight Magazine Ads featured in "Shubh Yatra," which captures travelers’ attention during their downtime onboard on Air India.
Another innovative option is Tray Table and Seatback Ads for Air India Advertising, which utilize the space directly in front of passengers.
In-flight Video Commercials provide a dynamic way for brands to reach passengers through engaging visual content.
Additionally, Digital Ads During Booking & Check-In for Air India Advertising allow brands to connect with travelers even before they board the flight.
Moreover, Boarding Pass Branding offers a unique way to extend brand exposure as passengers handle their boarding passes multiple times during their travel process.
This small yet effective touch point Air India Advertising helps reinforce brand recognition. Idroid Becance’s innovative advertising solutions for Air India Advertising cater to a wide range of budgets and campaign goals, making them an ideal partner for brands looking to enhance their presence in the competitive travel market.


Air India Advertising Costs and Packages

Air India advertising costs can fluctuate based on several key factors, including the type of media format, specific flight routes, campaign duration, and the desired reach of the advertisement.
For businesses looking to effectively promote their products or services through Air India, understanding these variables is essential for crafting a successful marketing strategy.
At Idroid Becance, we recognize the importance of cost-effectiveness in advertising. That’s why we offer competitive pricing structures that include bulk discounts for larger campaigns.
Whether you’re planning a brand launch, gearing up for festive promotions, or seeking continuous visibility, our team at Idroid Becance is dedicated to helping you plan a high-return campaign.
We understand that successful advertising is not just about reaching a large audience but also about effectively engaging that audience.
When considering advertising with Air India, it's crucial to take into account various factors that influence costs.
Let us help you transform your advertising vision into reality, achieving the visibility and impact your brand deserves.


Air India Advertising Agency

Want to do Advertising in Air India? The Idroid Becance is one of India’s leading airline advertising agencies that helps you with marketing and brand recognition needs.
Air India Advertising offers a premium, high-impact marketing opportunity to connect your brand with a diverse and affluent audience of travelers.


Air India Advertising FAQs

Here are some frequently asked questions about Advertising in airlines:

Can you advertise on a plane?

Advertising on a plane is indeed possible and can be an innovative way to reach a broad audience.
Airlines often explore various branding opportunities to diversify their revenue streams. Here are some common methods for plane advertising:
1. Livery Advertising: This involves wrapping the entire plane or specific sections with advertisements.
2. In-Flight Advertising: Advertisements can also be integrated into in-flight entertainment systems. This includes video ads shown during the flight or promotional material presented in the airline’s magazine.
3. Airport Advertising: While not directly on the plane, advertising at airports—such as banners, digital screens, and kiosks—can capture the attention of travelers who are likely to fly.
4. Sponsorships: Partnering with airlines for sponsorship opportunities can enhance brand visibility.


Why Should You Advertise on Air India Airlines?

Advertising on Air India Airlines offers unique advantages that can significantly enhance brand visibility and reach.
As one of the largest and most recognized airlines in India, Air India serves millions of passengers annually, providing a vast audience for advertisers.
Additionally, advertising onboard flights and at airports ensures that your message targets captive audiences who are likely to engage with the content during their journey.
Moreover, aligning your brand with Air India can convey a message of reliability and trust, given the airline's long-standing history.
Lastly, partnerships with Air India can also include promotional offers or co-branded campaigns, further expanding your reach.


How Are Airlines Advertised?

Airlines utilize a variety of strategies to advertise their services and attract customers. One of the most common methods is through digital marketing, which includes social media campaigns, targeted ads, and search engine optimization.
Television and print advertisements also play a significant role. Airlines often create captivating commercials that highlight their brand values, customer service, and the comfort of their flights.
Ultimately, the goal of these various advertising methods is to create an appealing image, build trust, and encourage travelers to choose their airline for their next journey.
By employing diverse advertising strategies, airlines continue to evolve and connect with customers effectively.


How Effective Is Airline Advertising?

Airline advertisements play a critical role in attracting customers and promoting brand loyalty in a highly competitive industry.
Effective airline advertisements not only highlight the unique selling points of a carrier—such as pricing, routes, and amenities—but also aim to evoke emotion and create a connection with potential travelers.
Engaging visuals, compelling narratives, and limited-time offers can enhance the impact of airline advertisements, driving traffic to booking sites and maximizing conversion rates.
Moreover, airline advertising often includes partnerships with influencers and travel bloggers, who can authentically showcase the travel experience.
Airline advertisements are essential for building brand awareness and attracting customers, especially in a post-pandemic world where travel is rebounding.
Tailored advertising strategies for Airline advertisements that resonate with the target audience significantly enhance an airline’s ability to thrive in a competitive marketplace.


Benefits For Advertisers And Partners

Air India advertising presents a unique opportunity to tap into the lucrative market of business travelers.
By strategically placing ads in Air India’s in-flight and pre-flight environments, brands can get in front of decision-makers who possess a higher potential for making significant purchases.
This level of customization ensures that airline advertising messages resonate with the right people, increasing the likelihood of engagement and conversion.
Moreover, the journey of a business traveler begins long before they board the plane. Air India advertising allows for brand engagement starting from takeoff to landing.
Finally, timing is crucial in marketing, and Air India’s advertising platforms are perfectly timed to influence purchase behavior.
By aligning airline advertising campaigns with the travel schedule and needs of business travelers, brands can harness the right moment to make a lasting impression.
Leveraging Air India advertising to connect with business travelers not only ensures targeted reach and engagement but also positions brands effectively in a marketplace driven by corporate decisions and travel demands.


Why Choose Idroid Becance for Airline Advertising?

As a leading advertising agency, Idroid Becance stands out in the competitive world of aviation and transit marketing, committed to delivering exceptional results for our clients.
We understand that successful advertising is not just about creativity—it's also about using insights to inform decisions and optimize performance.
At Idroid Becance, we are more than just an agency; we’re dedicated partners ready to elevate your brand in the aviation and transit landscapes.


Ready to Launch Your Brand in the Skies?

Elevate your brand's presence with the strategic prowess of Air India Advertising, guided by the expertise of Idroid Becance Advertising Agency.
Our team specializes in transforming visibility into tangible conversion. We understand that effective advertising goes beyond capturing eyes; it’s about connecting with hearts and minds.
Let Idroid Becance be your co-pilot on this journey. Together, we’ll navigate the skies of advertising, ensuring that your brand soars high and reaches its full potential.

faqs

Most asked questions

We offer a comprehensive range of advertising services, including digital marketing, social media campaigns, traditional media placements, branding, creative design, and more. Our services are tailored to help businesses effectively reach their target audience and achieve their marketing goals.
Absolutely, We specialize in creating targeted advertising strategies that connect businesses with their ideal customers. Through data-driven insights and market research, we develop campaigns that resonate with your audience and drive engagement.
Yes, we have a diverse portfolio that spans various industries. Our experience equips us to adapt and customize strategies that work specifically for your industry.
Our pricing varies based on the scope of your project and the services you require. We offer customized solutions to fit different budgets and ensure that you get the best value for your investment. Get in touch with us to discuss your specific needs and receive a personalized quote.

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