Advertising in Delhi Airport

Key Insights

Total Number of Airlines

257

Airport Type

International

Average Seats in a Flight

180

Occupancy Rate

85

Domestic Travellers

4.8M

Number of Terminals

3

Monthly Passangers

6.6M

Categories

Airport

Top Choice

Boarding Pass

Digital Screen

You can book ads on digital screens located inside the airport, with five types of screens available. Digital Pod ads are displayed for 10 seconds in a 90-second loop, Digital Wall ads for 15 seconds in a 30-second loop, and Digital Panel and Digital Pole ads for 15 seconds in a 180-second loop.

Base Rate

₹ On Request

Meal Tray

Lightbox

Lightbox Advertising is an interactive display ad that will showcase brand promotion on backlit screens. These lightbox ads are customizable ads available in different dimensions across the airport in arrival and departure areas and more.

Base Rate

₹ On Requestt

E-Boarding Pass

Static Panel

Ads will be displayed on static panels having different dimensions placed at different locations within the airport

Base Rate

₹ On Request

PREMIUM
Inflight Sampling

Totem

Totem Advertising is a cylindrical-shaped display ad showcasing brand promotion as double-sided advertising, which can be used effectively. Totem Ads can be customized and are available in different dimensions across the airport in both departure and arrival areas.

Base Rate

Custom Pricing

PREMIUM
Inflight Sampling

Hoarding

Ad will be displayed on hoardings of different sizes placed at various locations within the airport premises.

Base Rate

Custom Pricing

PREMIUM
Inflight Announcement

Scroller

Ads will be played on the Backlit Scrollers placed at Inside the Airport.

Base Rate

Custom Pricing

Media Demographics & Analytics

User Reach & Demographics

Passenger in % - Gender Distribution

Male 70% | Female 30%

Passenger in % - Travel Purpose

Business 69% | Leisure 31%

Passenger - Age Distribution (%)

Below 20 - 10% || 21-35 - 25% || 36-45 - 40% || 46-50 - 20% || Above 60 - 5%

IndiGo Airlines Domestic India Advertising Cost
Advertising Option TMA Offer
Travelator ₹ 93,400 Per Unit Per Day
FIDS Screen ₹ 1,06,700 Per Package Per Day

Delhi Airport Advertising

What is Airport Advertising?

Airport advertising refers to a strategic marketing approach that utilizes the infrastructure and passenger traffic of airports to promote brands, products, and services. It takes advantage of the dwell time passengers spend during check-in, security checks, boarding, and layovers, allowing brands to deliver impactful messages to a captive and often affluent audience.

This form of advertising includes various formats such as digital screens, static billboards, lightboxes, banners, posters, and interactive displays. These placements are typically located in high-traffic areas including terminals, waiting lounges, baggage claim sections, arrival and departure halls, and check-in zones.

The primary advantage of airport advertising lies in its ability to reach a highly targeted and diverse demographic. From business travelers and tourists to international visitors and airport staff, the audience is broad yet refined. This creates an ideal setting for brands to establish meaningful engagement, drive brand recall, and influence purchasing decisions.

Why Delhi Airport Advertising is a Strategic Move?

Delhi Airport advertising offers a high-impact opportunity for brands aiming to connect with a premium audience. As one of the busiest airports in India, Indira Gandhi International Airport handles millions of passengers each year, making it a high-visibility platform for both domestic and international campaigns.

Advantages of Advertising at Delhi Airport

High Footfall and Targeted Audience

Delhi Airport sees a mix of corporate professionals, NRIs, government officials, high-income families, and global tourists. This makes it ideal for luxury brands, financial services, travel-related products, and technology companies looking to influence a discerning consumer base.

Extended Engagement Time

Due to security processes, layovers, and early check-ins, passengers spend more time at the airport compared to most other transit locations. This increases the likelihood of ad impressions and message retention.

Strategic Ad Placements

Advertising options at Delhi Airport range from digital LED screens to premium lounge sponsorships, giving brands flexibility in choosing where and how they want their message to be displayed.

Prestige and Brand Positioning

Being featured at one of the leading international airports in the country adds a level of sophistication and credibility to any brand. Delhi Airport advertising enhances perceived brand value by associating it with travel, status, and global mobility.

Advanced Technological Integration

The use of high-definition digital screens, data-driven targeting, and interactive kiosks allows for more engaging and responsive marketing efforts, helping brands deliver dynamic messages to a tech-savvy audience.

The Business Case for Delhi Airport Advertising

Brands choosing Delhi Airport advertising are tapping into a marketing channel that aligns with consumer behavior and purchasing power. Airports attract travelers who are likely to be in the mindset to explore, shop, and engage with new products and experiences. The ability to showcase premium offerings in a clean, high-end environment improves message retention and brand trust.

Moreover, because the airport audience often includes decision-makers, professionals, and international travelers, the conversion potential is significantly higher than traditional out-of-home advertising formats.

Partner with Idroid Becance for Effective Airport Advertising in Delhi

Why Brands Trust Idroid Becance

Expertise and Industry Knowledge

With a deep understanding of Delhi Airport advertising, Idroid Becance crafts impactful campaigns that are both strategically positioned and creatively compelling.

Tailored Campaign Strategies

Every brand is different. Idroid Becance customizes its advertising solutions to align with specific objectives, whether the goal is brand awareness, lead generation, or luxury positioning.

End-to-End Campaign Management

From planning and media buying to execution and performance analysis, Idroid Becance manages every aspect of the advertising process.

Transparent Communication and Reporting

Clients receive real-time updates, detailed performance metrics, and ongoing consultation to ensure optimal results and a strong return on investment.

Multi-Channel Visibility

Beyond Delhi Airport advertising, Idroid Becance integrates print, digital, and out-of-home media to amplify your brand message across multiple touchpoints.

Elevate Your Brand at Delhi Airport

Whether you are launching a new product, targeting business travelers, or building brand prestige, Delhi Airport advertising can deliver unmatched visibility and engagement. With the support of Idroid Becance, your brand can rise above the noise and make a lasting impression where it matters most.

For customized airport advertising solutions in Delhi, contact Idroid Becance today and take the next step in transforming your brand presence.